Wednesday, April 2nd 2014
From Greentechmedia:
Is the SolarCity Model the Only Way to Scale Residential Solar?
Deconstructing the latest wave of activity in the residential market
The U.S. residential solar market is growing rapidly and undergoing a major transformation at the same time. A new acquisition, partnership, or project fund seems to be announced every week.
But what is the underlying trend here? For a while, many of us simply boiled it down to industry consolidation. The most recent developments, however, point to something even more specific: vertical integration.

Follow the leader
SolarCity and Vivint Solar, the top two residential installers in the U.S., installed more than one-third of all residential systems in 2013 and raised more than half of the $2.3 billion in project funds announced last year. (We’ll discuss more finance trends in an upcoming update to last year’s U.S. Residential Solar PV Financing report.) The two companies have very different strategies, especially when it comes to acquiring customers. Vivint is known for selling exclusively door-to-door, while SolarCity has a diversified approach that includes retail partnerships, cold calling, advertising, and anything else you could think of.
However, there are two key similarities between these installers: they both primarily offer third-party owned solar (leases and PPAs), and they are the only two national, completely vertically integrated residential solar companies. Across these and other finance providers, the TPO model has proven easy to scale given the large addressable market of consumers who can afford a lease but not the purchase of a system. But does having control of both the project funding and installation give SolarCity and Vivint an additional advantage over their competitors?
Read the rest on Cleantechmedia.


A group of 144 members of the Congress sent letters Friday urging their colleagues to renew tax credits that help the wind energy industry.
The Smart Energy Initiative and the Chester County Economic Development Council hosted the 2014 Energy Briefing on Thursday, February 20th. Thanks to our sponsors PECO, ICF International, and the Coatesville Solar Initiative, as well as the speakers:




The Smart Energy Initiative, in conjunction with the Manufacturers Alliance of Chester and Delaware Counties, hosted an event Thursday morning for manufacturing firms with energy questions. The agenda included:
